Adoption first product designer

Adoption first product designer

seasoned in creating delightful user experiences through design and motion. Proven track record shipping 10+ onboarding experiences, features, and scalable design systems.

seasoned in designing delightful workflows through visual and motion design.

Experience

Product designer, Adoption Platform

ServiceNow

11/2023 - Present

  • Led end-to-end product design and development of a comprehensive adoption platform design system in Figma, including UI component library, style guides, interaction patterns, and reusable templates. Collaborated with the platform engineering team to implement the system across multiple products, resulting in a 150% increase in development velocity and a 20% reduction in UI inconsistencies.

  • Redesigned feature release modal experience to drive user engagement and product adoption. Partnered with user research for A/B testing, and leveraged quantitative analysis to showcase 5% click-through rate increase.

  • Led discovery, ideation, and iterative design for 10+ adoption experiences for talent management platforms. Created user personas, mapped user journeys, and designed solutions in Figma. In partnership with user research, and conducted usability tests with 50+ managers and employees, and created interactive Figma prototypes. Developed drawer component for performance evaluation workflows that achieved +4pt Employee Satisfaction (eSAT) score increase, and recognition from executive leadership.

  • Established experience development lifecycle and project management framework for the adoption platform team, including intake processes, capacity planning, effort estimation models, and agile workflow procedures. Mentored junior designers on design thinking methodologies and best practices.

Art Director, Motion Graphic Design

ServiceNow

03/2021 - 11/2023

  • Led visual and motion design team of 2 designers, facilitating design critiques, mentoring team members on visual and motion design best practices, and ensuring consistent application of design principles across 15+ motion graphic deliverables.

  • Defined a strategic prioritization framework for the creative team, balancing stakeholder requests, business impact, and production effort/resource allocation. Formalized production operations, including intake, discovery, planning, capacity modeling, and production workflows, resulted in a 200% increase in quarterly deliverables.

Sr. Motion Graphic Designer

Zinier

03/2020 - 01/2021

  • Delivered motion graphic design artifacts for 15+ product features, collaborating with product management, engineering, and marketing teams. Created storyboards, user flows, and motion graphic explainers to communicate complex product functionality and drive feature adoption across the enterprise customer base.

Achievements

Skills

Experience

Lead Visual Experience & Motion Designer

ServiceNow

11/2023 - Present

  • Developed our adoption experience design system. Established style guides, component documentation, UI solution templates. Leading to a 150% increase in development efficiency and 20% less inconsistent UI shipped.

  • Led our adoption experiences for the talent portfolio (i.e. Workday, SmartRecruiters, ServiceNow - HRSD). Partnered with corresponding product managers to define experience development direction. The performance evaluation program was noticeably enhanced with our adoption experience, observing the +4pt eSAT score and anecdotal recognition from both users and leadership.

  • Set up our adoption experience development team’s intake, workflow, capacity assessment, effort level baseline, project management procedures, and development SOP.

Art Director, Motion Graphic Design

ServiceNow

03/2021 - 11/2023

  • Led a skilled design team and ensured the seamless adoption of consistent design language and styles throughout our projects.

  • Performed a UI audit of the Digital Adoption (WalkMe) Platform to unify our adoption experience UI. This involved developing and refining UI components, such as typography, buttons, modals, tooltips, and essentially all UI/UX for shipped experiences, ensuring consistency and cohesiveness across all platforms. Unified 95% of UI discrepancies that were observed.

  • Formalized our creative production team’s intake, workflow, capacity assessment, effort level, project management procedures, and development process. Leading to a 200% increase in deliverables per quarter.

Motion Graphic Designer

Zinier

03/2020 - 01/2021

  • Partnered with cross-functional teams to produce over 15+ product/feature explainer videos for product marketing campaigns.

Experience

Lead Visual Experience & Motion Designer

ServiceNow

11/2023 - Present

  • Developed our adoption experience design system. Established style guides, component documentation, UI solution templates. Leading to a 150% increase in development efficiency and 20% less inconsistent UI shipped.

  • Led our adoption experiences for the talent portfolio (i.e. Workday, SmartRecruiters, ServiceNow - HRSD). Partnered with corresponding product managers to define experience development direction. The performance evaluation program was noticeably enhanced with our adoption experience, observing the +4pt eSAT score and anecdotal recognition from both users and leadership.

  • Set up our adoption experience development team’s intake, workflow, capacity assessment, effort level baseline, project management procedures, and development SOP.

Art Director, Motion Graphic Design

ServiceNow

03/2021 - 11/2023

  • Led a skilled design team and ensured the seamless adoption of consistent design language and styles throughout our projects.

  • Performed a UI audit of the Digital Adoption (WalkMe) Platform to unify our adoption experience UI. This involved developing and refining UI components, such as typography, buttons, modals, tooltips, and essentially all UI/UX for shipped experiences, ensuring consistency and cohesiveness across all platforms. Unified 95% of UI discrepancies that were observed.

  • Formalized our creative production team’s intake, workflow, capacity assessment, effort level, project management procedures, and development process. Leading to a 200% increase in deliverables per quarter.

Motion Graphic Designer

Zinier

03/2020 - 01/2021

  • Partnered with cross-functional teams to produce over 15+ product/feature explainer videos for product marketing campaigns.

Achievements

Achievements

Skills

Skills

Let's connect

Let's connect